Out With the Old; In With the New: What’s Staying, Going, and What’s to Come

• December 7th, 2007
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I’m sure that everyone is excited about our upcoming mineral products — I know I am, anyway! I have comprised some lists of what’s going away and what is coming soon! Our unit had a conference call last night going over new product info. Some of it was info we heard at our Monday night event, but much of it was new information! I’ll start with discontinued items and finish with what’s coming.

Some of this information may already be known to you, but I thought I would post it anyway. Some of it can be found in the January Applause^® Magazine. Personally, I hadn’t realized we were also developing mineral eye colors, cheek colors, and pressed powders.

Following are discontinued as of December 16, 2007 order form:

Eyes:
Bamboo, Blue Moon, Cinnabar, Copper Beach, Gold Leaf, Goldenrod, Jade, Java, Tooti Fruiti, Virtual Violet, Whipped Cocoa

Cheeks:
Apricot Breeze, Island Spice, Pink Meringue, Plum Dazzle

Lips:
Copper Mine, Gold Dust, Magenta, Pink Coral, Red Salsa, Redwood, Strike-A-Pose Rose, Pink Daisy

Angelfire

Mary Kay Tribute for women

Domain After Shave Balm and Body and Hair Shampoo

Velocity for Him Total Today Wash

Bronze Highlighting Powder

Cream to Powder Foundation (most shades will return in March in new packaging to fit new compact)

Day Radiance Cream Foundations (most will return in updated packaging)

All existing compacts including brushes and applicators (inventories have been planned to last through into the March quarter)

Discontinued as of March 16:

Sunless Tanning Lotion

Eye: Cotton Candy, Cranberry Ice, Currant Craze, Lagoon, Lucky Penny, Rain Forest, Sheer Pink and Sugar plum

Cheek: Bronze Sands, Desert Bloom, Orchid and Santa Fe Sun

About the new lipsticks:
The formula for the new lipsticks will remain the same. It is still fragrance free, however, vanilla flavoring will be added so it will taste and smell like a hint of vanilla — similar to the glosses.

The new black packaging will feature lids that click to stay on. No more worries of lipstick lids coming off in your purse!

There will be 10 new shades available in December:
Amber Glow, Berry Kiss, Bronzed, Golden, Hibiscus, Nutmeg, Red, Rich Cocoa, Rich Fig, Tanned

Here’s what to watch for in March. This is copied from an email from my director:

March 16 launch

The Mary Kay Compact

Contains one large square magnetic area that holds product refills, one well that holds either a lipstick or gloss and one well for applicators $18

Mary Kay Mineral Eye Color

6 “prelaunch” shades

High-intensity colors selected to create very wearable everyday looks for all skin tones. From completely matte to high shimmer, everyone can create a look to love with these 6 new shades:

Sweet Cream, Sienna, Granite, Honey Spice, Chocolate Kiss and Navy Blue $6.50

Mary Kay Mineral Cheek Color

Two new shades will “prelaunch” Shy Blush and Golden Copper — selected to cover all skin tones — every day shades $10

Mary Kay Mineral Bronzing Powder and Mineral Highlighting Powder

$12

Mary Kay Sheer Mineral Pressed Powder

6 shades of pressed powder to help control shine and enhance skin’s natural beauty.

Goes on beautifully over mineral powder foundation …

Ivory 1, Ivory 2, Beige 1, Beige 2, Bronze 1 and Bronze 2

Mary Kay Subtle Tanning Lotion

Hydrating ingredients to moisturize skin along with just a touch of tanner so your skin will develop a gradual, subtle glow — natural enough to look real

The coconut/honeysuckle very light fragrance is reminiscent of a summer day at the beach

Tags: Discontinued, Inventory, Inventory Update, Know Your Product, New Products